Part of a mobile games suite from Konect Games Limited, Forfeit Football combines a modern take on the pub game with a live football feed and Facebook integration. Free to play but with a gambling feel, users can play against any football match with friends, earning tokens through in-game events such as free-kicks, substitutions, corners and penalties.
With the concept already formed, our task at Sonin was to turn the client's vision into a fully functional mobile game which would be the flagship app for a catalogue of sports related content. Following initial workshops to fully flesh out the structure, I was responsible for the entire design process including research, userflows and wireframes, through to visualising and demonstrating prototypes in client sessions.
Researching a variety of digital games, a large proportion shared familiar skeuomorphic environments and UI patterns which felt somewhat dated. With a long-term view of additionally creating a brand identity, we positioned Forfeit Football with a unique style, akin to a premium sports brand whilst retaining the overall feel of a gaming app.
Taking inspiration from how fitness platforms visualise data, I defined the style by use of energetic imagery, bold colourways and simple layouts so users are easily led through the journey of joining or creating their own game. The end result was a success with the client and generated further revenue to create a collection of additional sports themed gaming apps.
Researching a variety of digital games, a large proportion shared familiar skeuomorphic environments and UI patterns which felt somewhat dated. With a long-term view of additionally creating a brand identity, we positioned Forfeit Football with a unique style, akin to a premium sports brand whilst retaining the overall feel of a gaming app.
Taking inspiration from how fitness platforms visualise data, I defined the style by use of energetic imagery, bold colourways and simple layouts so users are easily led through the journey of joining or creating their own game. The end result was a success with the client and generated further revenue to create a collection of additional sports themed gaming apps.
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